11 - 12 SEP 2019

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

2:00 PM

Opening Credits & Welcome Coffee

Enjoy a fresh cup of coffee before the presentations. We’ll be handing out pamphlets that outline this evening’s details.

12:00 PM

Schedule Element

Clear your calendar - It's going down! Schedule Blocks kicks off on May 20th, and you're invited to take part in the festivities. Splash HQ (122 W 26th St) is our meeting spot for a night of fun and excitement. Come one, come all, bring a guest, and hang loose. This is going to be epic!

Meet Teads at DMEXCO 2019

This year, Teads returns to Cologne to bring creative, media and technology together in our efforts to build a better advertising ecosystem. There is a significant opportunity to evolve the future of marketing by bridging the gap where these factors work in silos.

From the 11th to the 12th September, visit us at DMEXCO to learn about our newest product innovations. We will be showcasing our latest work powered by Teads Studio including interactive creatives about our video and viewable display solutions.

Schedule a Meeting

HAVE YOU HEARD ABOUT L'ATELIER?

DMEXCO is not just about participation, it’s also about collaboration. Discover our creative workshop L’Atelier, where creative and media teams come together to develop engaging, innovative assets for upcoming campaigns.

Discover L'Atelier

The Final Countdown!

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the teads Agenda

11 SEPTEMBER
14:00 – 14:45

SEMINAR 5 ROOM

MAIN KEYNOTE: DIGITAL TRENDS AT THE CROSSROAD OF MEDIA, CREATIVITY, AND TECHNOLOGY

During this session, Teads will be exploring the key digital trends for content inception in a mobile-first world while redefining consumer journey inspired by concrete, disruptive creative examples.

Speaker:
Caroline Hugonenc - Global Vice President Research & Insights at Teads

11 SEPTEMBER
14:00 – 14:45

SEMINAR 1 ROOM

PANEL: CUSTOMER EXPERIENCE: CONTENT AS KEY TO THE CUSTOMER

In the meantime, marketing has also realized that it is beneficial for business to think from the customer's point of view. Relevant content at the various touch points to the customer is a decisive criterion for successful, customer-centric marketing. What is the new role of marketing in digital customer experience services? What are the success factors in customer-centric marketing? What role do data-based marketing models play? Our workshop will answer these and other questions.

Speakers:

Björn Radau, Director Marketing & Communications Teads DACH

Christiane Riemer, Director Sales Channel Marketing & Communication, Schaeffler Industrial

Matthias Wesselmann, Board Member, fischerAppelt

Sarah von Derschetta, Business Director, C3 Creative Code and Content

11 SEPTEMBER
18:30 – 20:00

HALL 6 TEADS BOOTH

BEATS @ TEADS (HAPPY HOUR)

As day one comes to a close, we’re hosting a networking drinks with a DJ set playing the latest house and electro music.

12 SEPTEMBER
10:30 – 11:00

EXPERIENCE STAGE

PANEL: INSPIRATIONAL ADVERTISEMENT IN THE DIGITAL AGE

What new creative paths must be taken in digital advertising to reach & convince users?

Speakers:

Jonathan Lewis, Global Head Teads Studio

Philipp Missler, MD DACH & Nordics, Pinterest
Soheil Dastyari, CEO, Territory
KerstinSchiefelbein, CEO Visual Statements
Moderator: Matevž Klanjšek, Co- Founder Celtra

TEADS BOOTH

HALL 6 | C021 - D020

For more information, contact:

EMAIL: dmexco@teads.com

Antonella La Carpia | EMEA & APAC Marketing Director

Björn Radau | DACH Marketing Director

#teadsdmexco